Experience That Spans Sport, Tech, and Science

Experience That Spans Sport, Tech, and Science

SWA is led by a team with deep experience across elite sport, advanced technology, data science, and business leadership. Each member brings a distinct perspective that shapes how we build, scale, and deliver impact through our products.

A Cross-Disciplinary Approach

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ТЕАМ
ТЕАМ
ТЕАМ

Our Leadership Team

Our team brings together expertise from elite sport, science, technology, and business.

Gavin Hamilton

Chairman

Gavin has over a decade of experience in the gambling sector. He was CEO of Red Tiger during its £220 million acquisition by NetEnt.He has also held senior roles at Flutter, NetEnt, and Evolution

Gavin Hamilton

Chairman

Gavin has over a decade of experience in the gambling sector. He was CEO of Red Tiger during its £220 million acquisition by NetEnt.He has also held senior roles at Flutter, NetEnt, and Evolution

Gavin Hamilton

Chairman

Gavin has over a decade of experience in the gambling sector. He was CEO of Red Tiger during its £220 million acquisition by NetEnt.He has also held senior roles at Flutter, NetEnt, and Evolution

Caspar Hobbs

CEO

Caspar spent 10 years in the military before founding Mergermarket, a financial data company acquired by Pearson. He later joined the board of Interactive Data and helped build what became ION Analytics.

Caspar Hobbs

CEO

Caspar spent 10 years in the military before founding Mergermarket, a financial data company acquired by Pearson. He later joined the board of Interactive Data and helped build what became ION Analytics.

Caspar Hobbs

CEO

Caspar spent 10 years in the military before founding Mergermarket, a financial data company acquired by Pearson. He later joined the board of Interactive Data and helped build what became ION Analytics.

Chris Turner

CTO

Chris was formerly CTO of Unilever and held senior executive roles at SAP.He brings more than 35 years of business and technology experience and has worked globally with some of the world’s largest enterprise platforms.

Chris Turner

CTO

Chris was formerly CTO of Unilever and held senior executive roles at SAP.He brings more than 35 years of business and technology experience and has worked globally with some of the world’s largest enterprise platforms.

Chris Turner

CTO

Chris was formerly CTO of Unilever and held senior executive roles at SAP.He brings more than 35 years of business and technology experience and has worked globally with some of the world’s largest enterprise platforms.

Dr Chris Jones

Chief Scientific Officer

Dr Jones is an honorary lecturer at UCL and collaborates with ISEH and CDIS.He holds a PhD in Biomechanics, a master’s in Physiology, and has worked in applied sports science roles in elite sport for over a decade.

Dr Chris Jones

Chief Scientific Officer

Dr Jones is an honorary lecturer at UCL and collaborates with ISEH and CDIS.He holds a PhD in Biomechanics, a master’s in Physiology, and has worked in applied sports science roles in elite sport for over a decade.

Dr Chris Jones

Chief Scientific Officer

Dr Jones is an honorary lecturer at UCL and collaborates with ISEH and CDIS.He holds a PhD in Biomechanics, a master’s in Physiology, and has worked in applied sports science roles in elite sport for over a decade.

BOARD
BOARD
BOARD

Our Board Directors

Our board combines leadership across sport, media, law, and innovation to guide our strategic direction.

Adrian Bower

Global CPO | Non-Exec Director | Start Up Advisor

Adrian Bower

Global CPO | Non-Exec Director | Start Up Advisor

Adrian Bower

Global CPO | Non-Exec Director | Start Up Advisor

Professor Mike Loosemore

Professor Sport and Exercise Medicine at Institute of Sport, Exercise and Health (ISEH)

Professor Mike Loosemore

Professor Sport and Exercise Medicine at Institute of Sport, Exercise and Health (ISEH)

Professor Mike Loosemore

Professor Sport and Exercise Medicine at Institute of Sport, Exercise and Health (ISEH)

Harkiran Chima

Director of International Operations at Professional Fighters League (PFL), London

Harkiran Chima

Director of International Operations at Professional Fighters League (PFL), London

Harkiran Chima

Director of International Operations at Professional Fighters League (PFL), London

Mike Bell

Mike has over 40 years experience including technology executive roles at Kingfisher, Somerfield, Boots and Diageo. He also holds a number of non executive directorships

Mike Bell

Mike has over 40 years experience including technology executive roles at Kingfisher, Somerfield, Boots and Diageo. He also holds a number of non executive directorships

Mike Bell

Mike has over 40 years experience including technology executive roles at Kingfisher, Somerfield, Boots and Diageo. He also holds a number of non executive directorships

Alan Whiteley

Alan has over 35 years’ experience as a senior corporate lawyer and advisor having run his own successful practise. Alan was previously CEO of Cardiff City FC.

Alan Whiteley

Alan has over 35 years’ experience as a senior corporate lawyer and advisor having run his own successful practise. Alan was previously CEO of Cardiff City FC.

Alan Whiteley

Alan has over 35 years’ experience as a senior corporate lawyer and advisor having run his own successful practise. Alan was previously CEO of Cardiff City FC.

Get in touch

Powering the future of live play

Ready to transform your game? Get in touch and discover AI-driven sports betting and athlete safety

Get in touch

Powering the future of live play

Ready to transform your game? Get in touch and discover AI-driven sports betting and athlete safety

Get in touch

Powering the future of live play

Ready to transform your game? Get in touch and discover AI-driven sports betting and athlete safety